For The IdeaSafe we created a design that made the process of protecting your Intellectual Property as simple as possible. To help this process we produced an animated video that quickly and in a fun way gets across exactly what the site is about and how the process works – it needed to work for the creative community that the service is aimed at.
Approached to create a stylish, professional, simple and clever logo the outcome was a roundel logo combined with a subtle logotype. Openeye specialises in looking deep and focuses on finding solutions to unusual problems, so we wanted to bring all this into the logo but without the obvious link to an eye. The final logo uses a combination of an “O” mixed with a sight and the touch of the top highlight to bring this all back to the eye. The colour palette has been
We have created the website for a very exciting new app for protecting your Intellectual Property, this makes legally protecting ideas available to all. The brief was to create and develop a site and experience that fits with the creative sector it is aimed at, making things simple and pain free to protect any great idea. The introduction video was illustrated and animated by Sane & Able to make things instantly obvious what the service offers and why you should use it.